I’ve been working on something big for a while, and it’s been hard to keep mum until it was official. Today I’m proud to announce that I’m starting my own business!
Since 2007, I’ve held full-time jobs while moonlighting as a freelancer. Now I’m ready to set out on my own. By the end of this month, I’ll be self-employed! Taking this leap is scary but thrilling. I know I have lots to learn about life as an independent contractor. (Can anyone recommend a tax accountant??) But I can’t wait to get started.
I have several great clients already who have helped to make this transition possible. And I’m looking for new clients as well. If you or a friend are looking for a writer to collaborate on marketing materials or web content, please get in touch.
Many thanks to my husband, family, friends, and colleagues who have cheered me on in this adventure. Here’s to new beginnings!
Though you might not notice it on the surface, a lot has been going on behind the scenes of this website!
First, the site now lives at a new URL with my married name: julietroha.com.
Since I do my own tech support, I’ll admit that the transfer process intimidated me. But it turns out that a Bluehost tutorial using the ManageWP tool made things startlingly easy. The whole transfer took less than 10 minutes! Then I took 30 seconds to add a 301 redirect statement to my .htaccess file at the old URL. This built a seamless connection with all my old links and SEO. Just try it: go to juliemmason.com/contact, and you’ll end up at julietroha.com/contact.
Second, this website is now mobile-friendly.
My theme developer, Pexeto, released an update to make the design responsive to cellphones and tablets. Now you can view any page on a mobile device without awkward zooming and sideways scrolling.
Check back in a few weeks for my new logo, which is currently being developed!
I have happy news to share: Dan and I got married in February! Our close families came out to San Diego for our simple courthouse ceremony and celebration dinner.
Because I’m changing my last name, you’ll soon see some changes here. It won’t be long before this website migrates to julietroha.com. (I’m working on a redirect strategy so you can still find me!)
Large projects tend to cluster… so my firm also kicked off a big website redesign last week. We’re working with a local interactive agency to completely renovate sgpa.com, which is sorely out of date in both technology and content. I can’t wait to share the results in a few months.
On the freelance side, I’d like to share some writing I’ve been doing for the Cleveland Institute of Art:
- Industrial design grad gives TEDx talk on creative play [web story]
- Visiting author Sharon Louden explores creative livelihoods [web story]
- Progressive acquires artwork by CIA instructor Dan Tranberg [web story]
It’s been an eventful winter, and I’m thrilled to welcome spring!
The biggest thing on my desk the past few months has been… moving boxes!
Our apartment suffered some major water damage in August. As repairs dragged on for weeks, and then months, we decided it was a good time to move into a free-standing house. It’s a cute and classic Craftsman bungalow that already feels like home.
Moving isn’t easy! But now the hardest part is over, and my desk is clear for business.
On the project side, I’d like to share some writing I’ve been doing for the Cleveland Institute of Art:
- Incoming CIA freshman receives mayor’s proclamation [web story]
- Student’s illustrations featured in solo show [web story]
- CIA bestows its most prestigious awards [page 10 of annual report PDF]
I’m also excited for a few upcoming projects, and hoping to get a lot done during these last few peaceful weeks before the holiday season kicks into full swing.
Thanks to several big freelance projects, two rounds of houseguests, and a quick vacation, July flew by fast!
At the beginning of the month I met with a graphic designer who’s going to help upgrade my branding — mostly a new logo for my website, business cards, and invoices. I’m excited to move beyond my current plain text logo.
My Elance account has been good to me so far. I finished the projects I mentioned last month, including writing a wedding photographer’s new website. And then I jumped right into another website copywriting project for a web design firm — a repeat client!
A trip to my home state let me reconnect with a few friends and colleagues who I used to work with in person. One of them has given me a new assignment (the first of many, I hope).
I also took time to soak in the best parts of summer in Ohio: The feel of hot sun on the longest days of the year. The sound of cicadas buzzing in leafy trees. The sight of fireflies winking at dusk. The smell of fresh-cut grass. The taste of buttered sweet corn.
This has been an incredibly busy summer — both fun and productive. I can’t wait to see what August will bring.